How to Use Pika
Generate short, shareable AI video clips for social media and product teasers — fast.
🌐Browser — pika.art — free plan availablePika is an AI video generator focused on short-form content — the kind of 3–8 second clips that work on TikTok, Instagram Reels, product landing pages, and app store previews. It's fast, easy to use, and particularly good at consistent character animation and product motion.
✓ Perfect for you if...
- ▸Creators who need short video clips for social media without a production setup
- ▸App developers and indie founders who want product demo clips for landing pages
- ▸Marketers building short video ads without a video production budget
Get set up in 5 steps
Follow these in order — each step takes about 1–2 minutes.
Go to pika.art
Open pika.art in your browser.
Sign up for free
Click "Get started" and create a free account with Google or your email. The free plan gives you generation credits to start immediately.
Choose your generation mode
Pika offers Text to Video, Image to Video, and Video to Video modes. For your first clip, start with Image to Video — upload a product photo or illustration and describe the motion you want.
Write your prompt
Describe the motion and mood: what moves, how it moves, and what the clip should feel like. Keep it focused — Pika works best with clear, specific instructions for short clips rather than complex multi-scene descriptions.
Generate and download
Click "Generate." Your clip renders in about 30–60 seconds. Download it directly or use Pika's built-in editor to trim, extend, or add a soundtrack before downloading.
Your first prompt — paste this right now
Product reveal clips like this are one of Pika's strongest use cases. Try this prompt first, then experiment with your actual product screenshots or app UI as the starting image.
A sleek smartphone with a glowing screen floating and slowly rotating in a dark studio. Soft rim lighting highlights the edges. The screen displays a colorful app interface. Clean, premium product reveal style. 3D-like rotation, smooth motion.
3 tips that make a real difference
1. Keep clips to 3–5 seconds for the best quality
Shorter clips generate faster and look sharper. Pika's quality is highest on 3–5 second clips. For longer content, generate multiple short clips and stitch them together in a basic video editor.
2. Use "Pikaffects" for dramatic visual effects
Pika has built-in effects like "explode," "melt," "inflate," and "crush" that apply dramatic transformations to any image. These work well for eye-catching social media posts — apply an effect to a product image for instant viral-style content.
3. Add AI-generated sound with one click
Pika can generate a sound effect or ambient audio that matches your clip automatically. Click the sound icon after generating your video — it analyzes the visual content and suggests matching audio. Saves a trip to a separate audio tool.
Ready to pick your first idea?
We've curated the best project ideas specifically matched to Pika — filtered by what actually works well with this tool.
Browse Pika project ideas →